Elias Ayub is a Toronto-based designer with over 7 years of experience designing and building products, curating digital experiences, and using data to tell stories.

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Cargologik Shipments Tracking

**Product Design** • As the lead Product Designer, I helped simplify data-driven decision making for over a dozen multi-million dollar logistics providers through the redesign of our Shipments Tracking, giving clients precision and ease in accessing their high volume data. Case Study →

Activate Staff Dashboard

**Product Design •** As the primary product designer at Activate Staff, I designed a front page dashboard to provide our users at staffing agencies with actionable data. The Dashboard is the home page of our product and the launchpad in their daily workflow. The most important and urgent data is rolled up to the top, allowing agencies to quickly fill open jobs. Case Study →

Onyx Staffing

**UI/UX design •** As the primary product designer at a staffing agency, I explored and iterated on new solutions to bring greater ease to the day-to-day workflows of recruiters and managers. Essential in the workflow is for these users to be able to identify a worker’s key skills and past work experience so they can fill open jobs with the right workers. Read more →

Assembled App

**App design, UI/UX design •** Assembled is a virtual staging app for real estate agents to stage rooms instantly from their phones. Agents can stage rooms in real-time to support with rapidly changing sales conversations with clients, allowing clients to visualize the possibilities a space can bring. Read more →

2022 - 2023 Student Handbook

**Cover, layout design, copy editing, photography** • The UTM Students’ Union student handbook provides students with a clear understanding of their rights and responsibilities in the university, and to help them navigate campus and all it has to offer.

Dardashe Podcast

**Series artwork branding •** Dardashe is a podcast that listens, engages and uplifts. The podcast centers Palestinian voices from around the world to celebrate the beauty and diversity of Palestinian identity, society, culture, food, art and politics

UTM Students’ Union Annual Report

**Cover design, layout, copy editing •** The UTM Students’ Union annual report summarizes the union's activities and accomplishments over the past year. It highlights the major events, programs, and initiatives that the union has undertaken, as well as provide transparency and accountability to the students and other stakeholders of the union.

UTM Students’ Union Social Media and Digital Communications

**Graphic design, design systems •** UTMSU digital outlets keep members informed and engaged, and help build a sense of community among members.

Pomegranate Restaurant

**Menu design •** The kitchen at Pomegranate unearths a wealth of dishes, ranging from home-style foods focussing on a variety of stews, the alchemy of Persian cuisine from the different climes and regions of Iran.

Communications for the UTM Students’ Union

**Communications, branding, signs, banners, flyers, merch •** Physical branded materials are displayed all over campus and even directly in the hands of students. They serve many purposes, my role was to establish brand recognition for the students’ union, while ensuring materials communicate well and capture the dynamic character of organization’s members.

Rabet by PIPD

Brand design • Launched in 2021, Rabet celebrates the beauty and diversity of Palestinian identity, society, culture, food, art and politics, while challenging the systems of oppression and injustices that we face as a people.